Brand kit · v.1 · solo interior designer

An atelier identity,
 cut to fit a small practice.

The full atelier toolkit — mark, stationery, social, proposal, onboarding deck. A quiet system for an independent practice that works hand before screen, in samples, not renders.

Items
8 · in the kit
Themes
3 · live preview
Formats
Print · web · social
Lead time
2 weeks · turnkey
Identity · v.1
Y
Your business.
EST · YEARDubai · UAE
01 · the system

The brand at a glance, three palettes deep.

Switch the theme above to see all three modes — Bone · Atelier, Charcoal · Editorial, Linen · Light. The mark, type and voice stay constant. Surface, accent and mood change.

// palette · active theme

Surface—
Bone—
Accent—
Sage—
Ink—

// type · the trio

Cormorant · 300
Considered.
Cormorant · italic 400
considered.
Inter · 400
A short list of clients, finished slowly. Hand before screen. Samples, not renders.
JetBrains Mono · 500
// 01 · residence · sample tray

// voice · do & don't

do"Four projects a year, no more.""Luxury living spaces!"
do"Hand before screen.""Exquisite interiors that wow"
do"Each room earns its furniture.""Best designer in Dubai"
do"We work in samples, not renders.""Endless possibilities"
02 · the mark

One serif initial, four lockups.

An italic Y set in Cormorant, held by a quiet ring. The lockup carries across paper, screen, and the back of a sample swatch. Use the form that fits the surface, not the other way around.

// 01 · primary · paper Y
// 02 · knockout · ink Y
// 03 · wordmark · bone
Your business. Interior architecture
// 04 · monogram · clay
Y
03 · stationery

Letterhead, business card, email.

The same brand, expressed in print and in inbox. Heavy paper, narrow margins, italic accents where the line wants to breathe.

Y Your business.
Your Studio, Your Area
Dubai, UAE
hello@yourdomain.com
+971 50 123 4567
14 May 2026 · Re: Project kickoff

Dear client,

Thank you for choosing the practice. This letter confirms the brief, the scope, and the first site visit on Tuesday morning — we will arrive at ten with measuring tools, a small sample tray and a folder of references gathered for your home.

Spaces that earn their warmth.

Scope is confirmed across three phases — brief, concept, detail — over eighteen weeks. The first six belong to listening. We will share nothing rendered until week eight.

With care,

Your Name
Principal & founder · Licence · 0000000
Y Your business.
Your Name
Principal
+971 50 123 4567
hello@yourdomain.com
@yourbusiness
// 01 · YR
Spaces that
earn their
warmth.
Your Business Dubai · UAE
04 · social

A six-post grid, four-story arc.

A consistent grid, not a feed of guesses. Six post types, four story templates — every piece reads as one practice, one voice.

05 · sales materials

Proposal & onboarding, brand-true.

For the inquiry that becomes a brief, and the brief that becomes a project. One artifact to scope the work, one to start it.

Proposal · v.12026
Residential
proposal —
Project name.
Your Business05 · 26
// 02 · scope
Three phases, eighteen weeks.

The work is paced to give the rooms time to settle. We don't render until week eight, we don't order until week twelve, and we don't stage what isn't built.

Phase 01 · Brief · weeks 1–4
Phase 02 · Concept · weeks 5–10
Phase 03 · Detail · weeks 11–18
Handover · week 18 + snag
// p.04Your Business · 26
Residential proposal · 16-page template
Deck · onboarding// 01
Welcome to
the atelier.
Your Business05 · 26
// first three// 02
Your first three milestones.
1 Brief

Listening, measuring, the longer questions.

2 Concept

Plans, mood, the first sample tray.

3 Detail

Drawings, finishes, the long shop list.

YR · 02Your Business
// how we work// 03
Hand before screen.
Sketch Pencil before pixel. Always.
Sample Touched, weighed, lived with first.
Show No render before week eight.
YR · 03Your Business
Onboarding deck · 12-slide template
06 · the kit · downloads

All eight pieces, one folder.

Press files, editable templates, and the brand book. Everything you need to operate the atelier from day one — from first letter to last invoice.

Logo system SVG · PNG · PDF
// 01 · marks
Letterhead A4 · DOCX · PDF
// 02 · stationery
Business cards front + back · PDF · print-ready
// 03 · stationery
Email signature HTML · paste-ready
// 04 · digital
Instagram set 6 posts · 4 stories · PNG
// 05 · social
Residential proposal 16-page · INDD · PDF
// 06 · sales
Onboarding deck 12-slide · KEY · PPTX
// 07 · onboarding
Brand book 36-page · PDF
// 08 · system
Includes

Your site, and the kit around it.

The website is the surface. The brand kit is what holds the surface together — across paper, screen, and inbox. Both ship together, in one quiet folder.

Open demo site All demos →