Brand kit · v.1 · travel & tourism

A complete identity, ready to step into.

The full brand toolkit for a travel atelier — logo system, stationery, social, sales materials. Everything a small house needs to look like itself across letter, inbox, and grid.

Items
8 · in the kit
Themes
3 · live preview
Formats
Web · print · social
Lead time
2 weeks · turnkey
Identity · v.1
Your business.
EST · YEAREN · العربية
// 01 · the system

The brand at a glance, three palettes deep.

Switch the theme above to see all three modes — sand, ocean, and editorial gold. The mark, type, and voice stay constant. Surface and accent change with the season.

// palette · active theme

Surface
Soft
Accent
Support
Ink

// type · the pair

Cormorant · 500
Considered.
Cormorant · italic 400
a trip, not a tour.
Geist Mono · 500
// 01 · 8 days · 3 transfers

// voice · do & don't

do"Eight days, three transfers, two stays.""Dream vacation of a lifetime!"
do"We've stayed in every property we book.""Magical destinations await"
do"On-the-ground in 11 countries.""Bucket-list adventures"
do"Trip notes, not brochures.""Exotic getaways"
// 02 · the mark

One mark, four lockups.

The compass-leaf mark holds across every surface — itinerary, screen, baggage tag, signage. Use the lockup that fits the surface, not the other way around.

// 01 · primary · paper
// 02 · knockout · ink
// 03 · wordmark · cream Your
business.
// 04 · stamp · accent
// 03 · stationery

Itinerary cover, business card, email.

The same brand, expressed in folder and inbox. The pre-departure paper that lands before the trip does — quiet, precise, useful.

Your business.
Your Street, Your Area
Dubai, UAE
hello@yourdomain.com
+971 50 123 4567
26 May 2026 · Re: Itinerary cover

Dear traveler,

Your itinerary for the eight-day route is attached. Inside the folder you'll find a day-by-day, the property notes, and the names of the two ground people you'll meet — one in country, one on the road.

A trip, not a tour.

We'll book a pre-departure call the week before to walk through the routing, the packing brief, and the few things we never put in writing. If anything shifts on our side, we'll write first.

Until then,

Your Name
Travel Director · Licence · 0000000
Your Name
Travel Director
+971 50 123 4567
hello@yourdomain.com
@yourbusiness
// 01 · YR
A trip,
not a tour.
// 04 · social

A six-post grid, four-story arc.

Editorial wanderlust without the postcard hype. Six post types, four story templates — every piece reads as one voice, in three palettes.

// 05 · sales materials

Proposal & onboarding, brand-true.

For the bespoke proposal and the welcome packet. Two artifacts — one to win the trip, one to start it.

Proposal · v.12026
Bespoke trip —Destination.
Your Business04 · 26
// 01 · what we propose
Itinerary — 8 days, 3 transfers, 2 stays.

Eight days on the route, paced for the place — not the calendar. Three transfers, all in daylight. Two stays we've slept in ourselves.

Notes attached, brochure not included. Less to carry, more to see.

Day 01–02 · Arrival + first stay
Day 03–05 · Route + transfer
Day 06–07 · Second stay
Day 08 · Quiet exit
// p.02Your Business · 26
Bespoke proposal · 12-page template
Deck · onboarding// 01
Welcome —
your trip.
Your Business04 · 26
// pre-trip checklist// 02
Three quiet checks.
1 Passport

Six months on, scan to file. We hold a copy.

2 Packing

Brief attached. Light layers, one warm piece.

3 Arrival

Driver named, plate logged. Quiet pickup.

YR · 02Your Business
// on-the-ground// 03
If anything changes.
24/7 line One number. Direct, not a switchboard.
Local liaison A name and a face. In country.
Plan B We rebuild the day. No drama, no extras.
YR · 03Your Business
Onboarding deck · 14-slide template
// 06 · the kit · downloads

All eight pieces, one folder.

Press files, editable templates, and the brand book. Everything you need to operate the brand from day one of trip one.

Logo system SVG · PNG · PDF
// 01 · marks
Itinerary cover A4 · DOCX · PDF
// 02 · stationery
Business cards front + back · PDF · print-ready
// 03 · stationery
Email signature HTML · paste-ready
// 04 · digital
Instagram set 6 posts · 4 stories · PNG
// 05 · social
Bespoke proposal 12-page · PPTX
// 06 · sales
Onboarding deck 14-slide · PPTX
// 07 · onboarding
Brand book 40-page · PDF
// 08 · system
Includes

Your site, and the kit around it.

The website is the surface. The brand kit is what holds the surface together — across paper, screen, and itinerary. Both ship together.